Finding the right way to thank someone (especially in business) can be surprisingly tricky. You want it to feel thoughtful, without clutter or pressure. My friend Veronica recently tried the gifting platform Goody, and wrote a guest post to share how it went. If you’re looking for a simple, meaningful way to say thanks in your own business or team, her experience might spark some ideas.
I’ve spent nearly a decade building websites and content for small, service-based businesses. I don’t run ads or send cold pitches; instead, I’ve grown Bishop Content Studio through referrals from people I genuinely enjoy working with. Cool people know cool people, and that network of good humans has basically fueled my entire business. (Yes, that is also how I know Danielle!).
Recently, I’ve had a couple of clients who have really gone out of their way to refer me. And I realized that it was time to extend beyond the “thank you so much!” emails. But what would be an appropriate thank-you gift?
Before going into web design, I was a professional organizer. So as you can imagine, I really hesitate to give things that will end up as clutter. How to ensure that they actually like what they receive?
So naturally, as a person whom I think we can all agree is quintessentially “in the know,” I asked Danielle if she had any recommendations for gift-giving sites. She immediately suggested Goody, after having received gifts through them.
After a quick Google search, I learned that Goody is a gifting platform that lets you send something thoughtful that the recipient gets to pick themselves. (You can also pick it for them if you prefer.) This idea really appealed to me, and I decided to give it a try.
There are three simple steps in the process, which are laid out really clearly.
The place where this company really shines is, in my opinion, the user interface. The whole process was SEAMLESS. It took me no more than 5 minutes to do, including setting up my account. I kid you not.
1. After signing up, you choose your amount (or you can choose the gift yourself). There was a huge variety of home furnishings, electronics, books, food items and more. As a recipient, you’re introduced to genuinely cool, well-curated products across different categories. Think high-quality snacks, stylish home goods, tech gadgets, self-care items, and more. It’s like browsing a mini boutique with your gift credit. That surprise-and-delight factor is part of what makes the experience feel thoughtful and elevated, even if you as the gift-giver stick to a modest budget. The signup came with a $20 free credit, which was nice.
2. You write a card (they have a bunch of cute designs to choose from). Here are a few examples:
3. You pay and send the card, either via email or text. They also give you a link and QR code option. That’s it!
After receiving, the recipient gets to select from a curated list of options based on the gift’s value. I appreciated how easy it was to set a budget and still have the gift feel intentional and polished.
Again, I loved how curated all of the gift options were. Honestly, I would have been quite happy to receive any of them myself, which was a green flag for me. I used Goody to send a thank-you to a longtime client and his partner (also a client), both of whom have referred multiple dream clients to me over the past year. They’ve been an important part of my business growth, and I wanted to recognize that in a way that was fun and simple.
Within a day, I got a message from him letting me know how much he appreciated the gift, and that he’d picked out a new Bluetooth speaker to replace one that he had misplaced. So NOT clutter! And for me, it was an easy way to show appreciation without adding another “to-do” to the list.
So all in all, I’d say the experience was 10/10, and I would use it again! I can definitely see myself using Goody again to show appreciation for my amazing clients. Thank you to Danielle for the suggestion!
