How to Help Friends and Colleagues Impacted by Layoffs

Please welcome Charlene Marsh to the Career Insight Studio blog. I’m so proud to call her a friend and deeply respect her as a talented marketer and leader. In this post, Charlene shares practical, compassionate ways to support friends and colleagues impacted by layoffs—what to say, what to do, and how to truly show up when it matters most.

woman looking off in the distance

I’ve been at Microsoft for 20 years. Let’s say a big reorg happens every 18–24 months – I’ve been through this at least 10 times. And I’ve had every single outcome: lost a job, better job, worse job, lost a team, gained a team.

It’s terrible – every time.

But I’ve had the privilege of working with the most amazing people over the years and have learned a few things from them about how to truly help people who are impacted:

Make Meaningful Connections

Direct intros and personal recommendations go further than “look at these roles.” They boost someone’s chances – and their mental state.

Offer Your TimeAdditional Lay off resources

Make time to chat – to listen, to vent, to brainstorm. Just knowing someone cares enough to show up makes a huge difference.

Offer Your Strengths

Are you a resume wizard? A LinkedIn hype machine? A great mock interviewer? Whatever you can offer – it matters.

Be Honest

Don’t say “anything I can do to help” if you can’t follow through. It’s fine, you can’t help everyone, just don’t say that you will if you won’t/can’t.

Forget Awkwardness

It might feel uncomfortable, but a simple “thinking of you” goes a long way. Silence can feel worse than saying the wrong thing.

Boost Their Visibility

Repost their job updates, comment on their posts, tag them in relevant threads – it helps more than you think.

Mind Your Language

Avoid toxic positivity (“everything will be OK”) and focus on empathy (“this sucks, I’m here for you”).

Follow Up

Check in a week or two later. The first wave of support often fades, but the job search continues.

If you’ve been through this, what helped you most? Feel free to comment below.  Additional resource links to check out: Laid Off Community and Happen to Your Career book on Amazon.

Thanks for reading and sharing with others who would benefit.

 

Charlene Marsh

Charlene is a seasoned marketing leader with over 20 years experience driving marketing campaigns that connect brands to people in meaningful ways. She has led global initiatives across tech B2B and B2C sectors – helping teams translate complex ideas into compelling narratives that spark action. As Director of Integrated Marketing, Charlene has built and scaled programs that elevate brand visibility, deepen customer engagement, and deliver business impact. She’s passionate about mentoring emerging marketers, championing inclusive storytelling, and exploring how technology shapes human connection.

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Sometimes the best thing you can do for your work (and yourself) is to step away from it.
Whether it’s a long weekend or a long-awaited adventure, giving yourself space to rest and recharge can bring fresh perspective and energy you can actually feel.
In this week’s post, I’m sharing:
+ Highlights from my Croatia trip (Dubrovnik, Trogir, and a few hidden gems)
+ My “dream bucket” savings strategy: how small, consistent deposits made it possible, plus an investment app to help you save up (with referral link for a discount) thanks to @erikagentry for sharing! 
+ What I’d do differently next time, including travel timing and carry-on essentials
If you’ve been craving a reset or need a little nudge to plan your next “someday” trip, this one’s worth a read.
Link to all the travel details in my bio 👆
Thank you to @sarahcentrella for planning this amazing retreat, @estoveststyle for outfit recommendations and @timezonelesstravels for helping with travel accommodations. You all made this experience extra special 🥰
#workingmom #croatia #over50
We are officially in college countdown mode 💚